Everyday cleaning products, expertly made
Annual Report 2025Chairman’s statement

I am pleased to present McBride’s Annual Report for the year ended 30 June 2025, marking another year of solid progress and strong all-round performance. Building on the momentum of 2023 and 2024, the Group continued to advance both strategically and operationally.
Jeff Nodland
Chairman
Going the extra mile to execute our strategy and deliver for customers
Our teams have shown how agile and flexible they can be in the face of extreme volatility, going the extra mile to execute our strategy and deliver for customers.
McBride at a glance
McBride continued to make significant headway in delivering its strategic objectives, underpinned by disciplined execution and a clear focus on long-term growth.
Building on the momentum of 2023 and 2024, the Group continued to advance both strategically and operationally.
Financial highlights
For the year ended 30 June 2025
£0m
Revenue (2024: £934.8m)
£0m
Adjusted EBITBDA (2024: £87.1m)
£0m
Adjusted operating profit (2024: £67.1m)
£0m
Operating profit (2024: £64.3m)
Strategic highlights
0%
Total volume growth (2024: 5.7%)
0%
Laundry detergent volume growth (2024: 7.0%)
0%
Private label volume growth (2024: 7.2%)
0%
Private label share of household (2024: 35.4%)

Our strategy
Continued strategic and operational progress
Throughout the year, we continued to make significant headway in delivering our strategic objectives, underpinned by disciplined execution and a clear focus on long-term growth. Our Transformation programme remains firmly on track, with operational efficiencies and commercial agility supporting strong margin management and stronger customer satisfaction.
Download the strategy sectionSustainability
At McBride, we strive to embed long-term environmental, social and governance sustainability principles into every facet of our divisional and overall business strategies.
We are delighted to have our climate targets validated by the SBTi this year, which has been the driver of our strategic initiatives and the identification of our key enablers. 2025 has been a pivotal year in terms of progress towards our climate targets and engagement with our supply chain partners and customers.
0%
Renewable energy
0%
Waste to landfill
0
CO2e saving from operations (tonnes)
0%
PCR weight of our PET packaging

Operating sustainably
In 2025, the site energy champions established a practice group, meeting monthly to share their learnings on energy reduction initiatives. Eight of our production sites now have software and sensors to monitor electricity consumption, which is now driving a range of activities and yielding improvements in energy efficiency.
Climate transition
Fit for future products
This year we have focused on the measurement of the carbon footprint (CO2 e) of the products we sell to our customers. This has given clarity to our product development teams on where emissions are in different formulations and finished products. We have measured over 600 products this year, sharing the learnings with our customers and driving a number of product compaction projects, resulting in lower-carbon product offerings. This has been aided by an increase in primary data from our suppliers and ongoing customer engagement.
Responsible sourcing
Responsible sourcing and supplier engagement
During the last twelve months, we have engaged with 90 of our top chemical and packaging suppliers to understand their carbon maturity. We gained clarity in 2025 as to which suppliers have established climate targets, whether these are SBTi-validated or science-aligned targets, and also those suppliers which are in the infancy of this journey. We have also updated our Supplier Code of Conduct and incorporated more sustainability expectations into our Code. To ensure that we can continue to use many of the chemical and packaging items we use today, we will need to buy them with a lower carbon footprint in the years ahead.
Responsible sourcing

